October News from the GBA
   Greenfield Business Association
October 2013  
Like us on Facebook
Trick or Treating, Rag Shag Parade & Costume Contest
Sponsor a Holiday Light
Arts & Leisure Auction
Home for the Holidays
Window Display Contest
Greenfield Dollars
GBA Ornament
Welcome New Members

Caitlin mouse Halloween 2013

This year's Downtown Rag Shag Halloween event is TODAY! Are you ready for all the ghouls and goblins? Coordinator Caitlin has already been around dropping off pumpkin signs for participating business windows but if you lost yours or if she missed you (for which she apologizes profusely) you can download your own copy here to print out. We again thank the Greenfield Recreation Department for hosting this amazing event.

And if you're wondering, it's rain or shine! What, are we made of sugar? Well, yes, the candy is but I'm sure the kids won't mind eating it right away.
Coordinator Caitlin says put up that sign!

Bonus brownie points for you if you recognize me and my family as we partake in all the fun! ;)
You Can Still Sponsor a Holiday Light!
If you're seen our Holiday Lights letter, you may think the deadline to sponsor a pole is November 1. Well, have no fear - we're extending the deadline! We want to make sure you have a chance to advertise your business and show all of Greenfield how much you care.
You can see one of our upgraded poles outside the Courthouse on Hope Street and soon, when the pole's power is restored, you'll even be able to see it shining at night. Ah, that pesky electricity issue.
Sponsorships are available at three different levels - $100, $500, and $1,000. All sponsors get their name (or someone else's name, should you care to sponsor a dedication or memorial) on a light pole star. Sponsorships at the $500 level makes you a named sponsor at December's Home for the Holidays event; sponsorships at the $1,000 level makes you a named sponsor at that and all other GBA events through-out the year.
Here's your chance to help the GBA light up downtown!
To download more information and a sponsorship form, click here. Or you could always get in touch with me, Caitlin, via email or 774.2791.


   United Way logo
Save the Date for
the Arts & Leisure Auction -
November 23

The United Way's Arts & Leisure Auction is coming and it's at a new location this year - Greenfield Community College. The Auction will be held Saturday, November 23 at 6:30 p.m. and there the United Way will be celebrating the gifted artists and local businesses of Franklin County. Make sure to attend and go home with a wonderful item and the great feeling of knowing you've done something to help advance the common good in our community.
For more information about the Arts & Leisure Auction, you can go to their website here. The Auction is sponsored by The Recorder, WHAI & Bear Country, and Greenfield Savings Bank.


Only 54 Shopping Days Till Christmas!
What's that you say? The holiday season is still months away? Don't kid yourself, folks - it'll be on you before you know it, like a hammer on a nail! And how do I know this? Why, because we're already planning for this year's Home for the Holidays event, of course!

This year's event will take place on Saturday, December 7 from 11 a.m. to 3 p.m. on Veterans Mall. We'll have Santa from 11-1 and caroling from 1-3, and this year we welcome Our Family Farms, who will be giving out delicious hot chocolate from 11 till we run out. And if you tried their hot chocolate at the little e this April, you'll know how creamy and amazing it is! Get there before Caitlin drinks it all! We'll also be selling this year's GBA Holiday Ornament which will feature the beautiful First National Bank building on Bank Row. 

While they're downtown, folks will be able to vote in the GBA's Holiday Window Display Contest - two lucky voters will be randomly drawn to receive $250 Greenfield shopping sprees! See below to find out how your downtown business can participate.

We are going to celebrate the Holidays in style and we hope you'll join us!

Santa at Home for the Holidays


Holiday Window Display Contest
The GBA will again be running its Holiday Window Display Contest and we want to make it bigger and better than ever! Do we always say that? Well, it's always true! Our dream is to see every business downtown sporting a festive window and YOU can help make that dream a reality.

What's in it for you, you say? Well, aside from holiday cheer, goodwill, feet through the door, Caitlin's eternal gratitude, and all that stuff, the top two vote-getters will receive one of two media packages provided by WHAI or Bear Country (25 commercials, value $825) and The Recorder (three 2" x 10" full-color ads, value $1,000).

And what's in it for the voters? Two lucky voters, whose names will be drawn at random, will win $250 Greenfield shopping sprees. Voting will take place only on the day of our Home for the Holidays event - Saturday, December 7 - and must be done in person so look for a bunch of people coming downtown to have fun and shop, eat, and shop some more.

There is a $25 fee for businesses to enter (dollars or gift certificate); $20 for GBA members. We'll bring you a ballot box and a sign for your window and you'll appear on the ballot/map handed out to all the voters. Caitlin will be around any day now with the paperwork to sign up but if you'd like to get a jump on it or need more info, feel free to call her at 774.2791 or email gba@franklincc.org.

Magical Child Holiday window
All About You Holiday window

Last year's winners: Magical Child and All About You.


Greenfield Dollar 2013

Now's a Great Time for Greenfield Dollars
Has it been a while since you heard about Greenfield Dollars? Not sure what they are or how they work? Well let us elucidate!

Greenfield Dollars are a local currency designed for use in our lovely City known as the Town of Greenfield. The idea is to build the local economy by keeping our money here in town; when you give Greenfield Dollars you know it won't be spent at the mall - it will benefit your friends and neighbors, the people who are invested in our community.

The Dollars can be purchased at the Franklin County Chamber of Commerce and Wilson's Department Store in $10 and $25 denominations and spent at nearly fifty participating GBA member businesses. A brochure with an up-to-date list of all GBA members is given along with each purchase; businesses who accept Greenfield Dollars are highlighted. The Dollars your business accepts are then redeemed at the Chamber minus a 2% administrative fee.

If you would like to accept Greenfield Dollars just talk to us; we'll give you a sign for your business and you'll be indicated on our brochure.

And if you're looking for a great gift, Greenfield Dollars are a wonderful way to show your friends, loved ones, and employees how much you care - both about them and about our town!

For more info on Greenfield Dollars, please contact Caitlin at 774.2791 or email gba@franklincc.org


GBA ornament 2013 concept art

The 2013 GBA Ornament Is On the Way
We're thrilled to announce that this year's GBA Landmark Ornament will feature the beautiful First National Bank building on Bank Row. Above is the concept art; the real ornament will be even prettier and shinier! The ornament will be available for $15 at the Franklin County Chamber of Commerce, where the GBA is ensconced; Wilson's Department Store; and Imagine Jewelers. You'll also be able to purchase them at our Home for the Holidays event on Saturday, December 7. Don't miss out; this one is sure to fly out of the stores, it's THAT pretty!


Welcome New Members!

Roundabout Books


Roundabout Books is an independent discount bookstore in Greenfield, Massachusetts. They operate both as an online store and as a neighborhood bookshop. Their aim is to offer their customers a diverse inventory of fiction, non-fiction, and children's literature at prices that match or beat their lowest internet competitors. 


The Roundabout warehouse-shop is a friendly and helpful place, and they'd love to have you stop by. Margaret and Raymond are happy to talk with you about books or just to share their reading space at any time.


Plus, they're running a great sale today - look for the sign pointing their way from Federal Street!


Check out their website here.


Burning Heart Yoga
THEIR MISSION: To serve the COMMUNITY, regardless of finance, gender, ability, age, or circumstance. To provide health through Yoga, Spinning, and Pilates and other BADASS forms of movement. To EMPOWER every individual through INSPIRED action, so that they can in turn be a source of EMPOWERED inspiration. To lead the CHANGE, BE the CHANGE and SHARE the CHANGE, INFUSING the community and the PLANET with HUMANITY.
Check out their website here.
Burning Heart Yoga logo

ItsOnMe logo

ItsOnMe offers merchants the platform to offer e-Gift cards to their store. Customers are able to purchase e-Gift cards to the store through our website, and send it to someone via e-mail or mobile text. Once the recipient receives the e-Gift card, they can either print it out and bring it into the store, or present it on their phone. The merchant then scans the bar code or manually enters it into their system. For merchants that do not have scanners or a bar code system to process gift cards, they can process the transaction manually, just as they process hand-issued gift certificates. 


The advantage of e-Gift cards is that people can purchase them from the comfort of their home (or basically wherever they get cell service or wifi), and not have to come into the store to purchase the gift card, but the recipient will then come in to the store to spend the e-Gift card. The merchant has the ability to reach out to people even when their store is closed, and to reach out to a broader market of people. 

Check out their website here.



Route 9 Hadley fire 2013

Help the Route 9 Hadley Fire Victims
By now you've surely heard about the terrible fire on Route 9 in Hadley which took place on October 27. All the businesses in the strip mall - Hadley Coin Op Laundromat, Kung Fu Wushu Academy, Mi Tierra, Wing Wong, Hadley Dry Cleaners, Greggory's Pastry Shop, Mohawk's Revenge Tattoo, Banh Mi Saigon, The International Food Market, Casablanca Halal Market, and College Pro Computers - were completely destroyed and not all were insured. The effects are devastating not only for the business owners but also for all their employees who are suddenly without jobs or income.
Greenfieldian David Russell, an interim general manager at Franklin Community Co-Op, is working on relief efforts. To find out more information, go to the facebook page set up for the relief effort or go to hadleyfirerelief.yesexactly.com, or to donate directly go to the website set up by the Amherst Area Chamber of Commerce.
Jd Hairston, owner of the Brass Buckle, is working on the distribution of donation jugs for Greenfield businesses; if you're interested in having one at your business, contact Caitlin and she'll coordinate with him.
If you have any other ideas of how to help locally, please contact Caitlin at 774.2791 or gba@franklincc.org or David Russell at david.russell@franklincommunity.coop.

Thanks for Being a Member of the GBA!  
Thanks to the following members for renewing in September. A strong membership makes for a strong business community and we greatly appreciate your participation!
September 2013 Returning Members:
Cohn Financial Services

Got News to Share?

Help us help you! Forward information to Caitlin and we'll try to get it into our monthly newsletter. Take advantage of your GBA membership - your business is our business!

Greenfield Business Association

Caitlin von Schmidt, Coordinator