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Welcome to Greenfield, MA

Surrounded by the foothills of the Berkshires at the convergence of the Green River, Deerfield River and Connecticut River, Greenfield Massachusetts is blessed with natural beauty, a vibrant downtown and an engaged community. We are easy to reach by car: Interstate-91 and Route 2 meet in Greenfield. Boston is just two hours east, Vermont is a half-hour north, and New York City lies three hours to the south.

Greenfield Business Association

Since 1948, the Greenfield Business Association (GBA) has actively promoted Greenfield, MA, as a destination for the people of Franklin County and beyond to visit, shop, dine and conduct business. We help local businesses attract their target audience, and promote public awareness of the strong business community. Enroll your business as a member of the GBA today!

Greenfield, the county seat of Franklin County, is rich in history, and is undergoing a renaissance as several of its beautiful downtown brick buildings are being adapted for modern use, many using green technology such as geothermal heating and cooling and rooftop solar arrays.

Greenfield offers exciting opportunities for outdoor recreation, including a brand new skate park, unique shopping, fabulous art and entertainment, and great dining and lodging. Come to Greenfield to shop, eat, and play!

Sponsor a Garland on Main Street -- Get a STAR!

greenfield business association star on a lit garland pole

It's that most wonderful time of year again when we all prepare for the flurry of snow, shopping, and warm celebrations, known as the Holiday Season. To get ready for it all, we here at the Greenfield Business Association like to focus on our attention on lighting up Main Street, Greenfield and beyond!

As in years past, starting this month the GBA grabs the belled reigns and organizes our non-denominational elves to deck the sidewalks with bows, garlands and twinkly lights on the lamp posts, lining Main and Federal Streets and Bank Row, bringing good cheer to residents and visitors alike. The garlands go up in mid November and will remain up through February.

These efforts take time, energy, and a bit of coin to deck our streets with light and cheer, and the GBA appreciates all the businesses and families folks who come together and light up our little city! Those who sponsor a garlanded pole get a fancy, twinkly star with their name on it, hung with care. There are three levels of donation, starting at $100 .

This year, we are expanding the number of lit poles to 120, to extend the lights all the way from the YMCA to the new Fire Station on Main Street, and the Elks Club on Federal Street down to the John Olver Train Station on Bank Row.

So, help us bring good cheer to town, and get your star before they're all sold out!

Reserve Your Star Now!

GBA News

Star Season Makes Greenfield Sparkle

Star Sales are open, Festival of Trees Returns, and We're Ready to Twinkle!

SAVE THE DATE: Jingle Fest is sleighing your way, December 7th & 8th

Shopping downtown, the Pushkin Holiday Pop-up, festive movies at the Garden...

October Roundtable: Wells Street Corridor & Cooperative Business

Meet and talk with your business community neighbors...and stay for Trivia Night at Four Phantoms!

September 24th Roundtable: Greenfield Police Department Substation & City-Wide Impact

Talk with Chief Dodge, Community Liaison Maria Burge, and GPD Officers In Person.

Upcoming Events

Name Date and Time Location
GBA Board Meeting 2024-12-09 13:30 Monday, December 9, 2024 at 1:30 PM TBD (Zoom likely)

THANK YOU GBA SPONSORS

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Stay in touch with the Greenfield Business Association. To contact us about anything else, please use the Contact Us page. To join the GBA, use our online membership form.

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